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With the "two-child policy" fully open. In the future, China's children's consumer market will usher in a peak of development. For the wardrobe industry, the children's wardrobe market is equally promising. On the one hand, the full liberalization of the second child is conducive to alleviating the pressure of China's population aging. On the other hand, it also brings new development opportunities for China's wardrobe enterprises.
Children's furniture market welcomes development opportunities According to the results of China's 6th census, China's children aged 0-14 are more than 220 million, accounting for 16.6% of the total population. The implementation of the policy of “Separate Second Child†is expected to bring 8 million newborns in the next five years, which further promotes the development of the children's furniture industry in China. The “universal two-child†policy has followed, and it is expected that children’s furniture will continue to maintain high growth of more than 10% in the next few years. These customers are the precise positioning of the children's furniture industry, and the future market development is huge. In a nutshell, the "spring" of the Chinese children's market is expected to accelerate. The Chinese children's furniture market is undoubtedly one of the beneficiaries.
Children's wardrobe market is getting hotter From the current market, children's wardrobes have broad prospects for development. As a result, more and more wardrobe companies are involved in the children's wardrobe industry. Because of this, the development direction of children's wardrobes is more and more in line with the mainstream direction of the wardrobe market. However, most parents don't know much about the standards and functions of children's wardrobes, let alone match the whole set of furniture for children. Integration is just helping parents solve this problem.
Wardrobe enterprises need to actively seize the business opportunities in the children's market. Whether it is the traditional 421 family model or the "universal two-child" new policy, China's children's market undoubtedly contains a huge blue ocean. As a wardrobe enterprise, it is undoubtedly necessary to seize the opportunity, in the overall decline of the wardrobe industry. Create a miracle of counterattacks. At the same time, wardrobe companies need to recognize the current problems in the children's furniture market. The rapid development of the children's market and the segmentation of the market have created more intense market competition. In order to cater to the needs of customers, from the fight for products, fight prices to the current production cycle, raw materials, culture, safety standards, and gradually move towards service level and brand communication, wardrobe enterprises must be fully prepared, otherwise it will only be a mirror. Wang Mei quenches thirst.
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